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The Care around Birth strategy aims at optimizing and improving the quality of care during intra-partum and immediate post-partum periods by developing an implementation approach which brings together Technical Interventions, Health System Strengthening Efforts, Quality Improvement methodologies and Respectful Maternity Care. The strategy is currently being implemented across 141 high case load facilities accounting for close to 200,000 annual deliveries across 26 High Priority Districts (HPDs) of India.