World Malaria Day is observed on 25 April each year to raise awareness of the global burden of malaria, a preventable and treatable disease that puts half the world at risk and kills a child every two minutes. Led by the RBM Partnership to End Malaria, World Malaria Day educates citizens in malaria affected countries on simple actions they can take to prevent malaria, highlights the impact of investments in ending malaria, and engages community, national and global leaders to ensure ending malaria remains a priority on the global agenda. In 2018, these investments saved almost 600,000 lives and prevented nearly 100 million malaria cases compared to 2000 levels.
The theme of World Malaria Day 2020 — Zero Malaria Starts with Me — is a movement dedicated to driving action and making change.
This World Malaria Day will highlight the importance of robust health and surveillance systems and sustaining malaria prevention and control interventions as the world grapples with COVID-19, helping ensure millions of the most vulnerable are protected from malaria. The global awareness day will also emphasize the importance of upholding progress and commitments made in the global fight to end malaria.
This advocacy and communications toolkit has been designed to support communications activities, and it contains materials and resources which can be used in the run up to and during World Malaria Day on 25 April 2020, including:
- World Malaria Day key messages
- End Malaria and COVID-19 calls to action
- Supporting COVID-19 and End Malaria talking points
- Social media posts to share on your social media channels
- Campaign resources, including social media tiles, GIFs and posters
Everyone – from global leaders, NGOS, academics and civil society organizations to journalists, teachers and health workers – is invited to use this toolkit to spread the word this World Malaria Day and join the Zero Malaria Starts with Me movement.
Learn more here.