Morooph Babaranti is the Communications Specialist on MamaYe for Evidence for Action in Nigeria. Through social and traditional media, he is responsible for reaching out with evidence and advocacy content to engage policy makers and empower the general public to demand commitment and accountability from the leaders to improve maternal and newborn health. Morooph has up to eight years’ experience working in various communication-related areas like script writing and movie production, copywriting and general advertising, graphics and print, internet news production, webcasting and new media production for health systems development and corporate organisations. Having skills in all these areas has given him an edge in combining most of the communication aspects as a uniform tool for delivering desired communication objectives. Morooph has a BA in Communication and Language Arts from Nigeria's premier University of Ibadan, a Certificate in General Advertising from Orange Academy in Lagos, Nigeria, a Certificate in Knowledge Management from IMA International, London, and a Certificate in Using Media for Development from Radio Nederlands Training Centre (RNTC), the Netherlands.